The NFL’s Inspire Change platform continues its purpose-driven storytelling with You Are Special, a cause spot celebrating the power of feeling seen, valued, and supported.

Inspired by the timeless warmth of Mr. Rogers and created by 72andSunny, the spot features Michael Strahan, Cam Heyward, and Christian McCaffrey alongside children from Harlem Children’s Zone, the Boys & Girls Clubs of America, and SMASH, singing along to the iconic song “You Are Special.”